Infertility is unpredictable.
Your sense of self doesn’t have to be.
We know firsthand the effects of fertility treatment—it shakes your identity, confidence and place in the world.
Meanwhile, you’re relearning how your reproductive system works, while taking high levels of hormones that wreak havoc on your body.
At embee health, we believe everyone on their family-building journey deserves to feel strong and confident—no matter what treatment throws at them.
MEET OUR FOUNDER
Hi, I’m Laura Mattis.
I thought family-building would be easy; I never expected to end up in fertility treatment, let alone IVF.
I felt ashamed that something was wrong with me, and fearful that it may never work. After years of trying to conceive and multiple early pregnancy losses, I felt beat up and worn out.
My life was overtaken by infertility — I could think of nothing else. I wasn’t ready to give up on treatment yet, but I was ready to live again.
As I shared my experience, I realized I wasn’t the only one feeling alone, struggling with overwhelm and worry.
That’s why I built embee health: to lighten the burden of family-building and help people see a clearer path forward.
I’m still on this path myself, working toward a child of my own — I know firsthand the strength and resilience it takes to keep going.
I’d love to help you rediscover your voice.
Follow me on social media at Anxious And In Vitro
(TikTok, YouTube, Instagram)
Ready to Reclaim your journey to parenthood?
Get started with a FREE “Light Your Path” session
CURRENTLY IN TREATMENT
I’m still going through IVF for unexplained infertility, shaped by age, diminished ovarian reserve, and likely endometriosis.
BACKGROUND IN HUMAN-CENTERED DESIGN
Before embee health, I spent nearly two decades designing digital products and leading teams—always focused on helping people solve tough problems with clarity and compassion.
HEALTH COACH IN TRAINING
I’m completing certification through Wellcoaches®, a respected program used by healthcare professionals. My training focuses on evidence-based tools like motivational interviewing and behavior change.
Our COMPANY Principles
HUMAN-CENTERED CARE
There’s no single way to grow your family, and you aren’t like any other parent-to-be.
Whether you’re just beginning or have been at it for a while, our coaching and digital tools meet you exactly where you are.
RADICAL EMPATHY
Infertility touches every aspect of your life – and you have the right to be more than your infertility.
We believe holistic support that addresses both the emotional, social, and practical sides of care.
EXPERIENCED GUIDANCE
We know the stress of injecting medications at home, and the post-procedure bloating. Because we lived it.
Our tools are designed to help you take control of the process.
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Embee Health Coaching
Personalized sessions for individuals, couples, and groups at any phase of family-building: from trying to conceive to fertility treatment like IUI and IVF.
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Doris Health App
A digital assistant (in development) that helps you stay organized and emotionally supported as you manage the chaos of treatment, privately and on your own terms.
What does “Embee health” Mean?
“embee” sounds like the letters “M-B”. These letters represent the Mind-Body connection, a scientifically-validated concept that our brains and bodies influence each other.
For example, stress affects us mentally (i.e., brain fog, rushing thoughts) and physically (i.e., high blood pressure, shaking). To effectively manage stress, we should address both our physical symptoms and mental state.
Parenthood requires us to be our strongest self, so we’re dedicated to helping people strengthen their minds and bodies together.
Sources: Bodily Maps of Emotion (2013, Proceedings of the National Academy of Sciences); The role of stress mindset in shaping cognitive, emotional, and physiological responses to challenging and threatening stress (2017, Anxiety Stress Coping)
IS Infertility is CAUSED BY stress?
No, we definitely don’t think a vacation or alcohol will solve infertility.
We do believe that fertility care should include both our minds and bodies. While REs and OB/GYNs support your hormones and physical reproductive health, embee health wants to support the other—just as important—parts of you.